How We Work

The Darwin Method

We run GTM like an engineering discipline: structured diagnosis, clear architecture, reliable implementation, and measurable outcomes.

Start with Infrastructure Audit Back to Landing

Phase 01

Diagnose

We map your GTM stack, handoffs, and data contracts. Then we isolate bottlenecks causing low signal quality, slow launch cycles, or pipeline leakage.

  • Systems map
  • Failure analysis
  • KPI baseline

Phase 02

Architect

We design a platform-agnostic infrastructure plan aligned to your motion, owners, and operating cadence.

  • Workflow architecture
  • Ownership model
  • Impact-priority roadmap

Phase 03

Build

We implement high-impact workflows with reliability in mind: QA, monitoring, fallback logic, and documentation.

  • Integrated workflows
  • Instrumentation
  • SOP + handoff docs

Phase 04

Measure

We tie system performance to revenue outcomes, iterate quickly, and scale what proves impact.

  • KPI tracking
  • Iteration plan
  • Optimization backlog

Ready to apply this method to your GTM stack?

We’ll prioritize the bottlenecks with highest revenue leverage first.

Get Infrastructure Audit